Data Visualisation is really the modern equivalent of visual communication. We use Data visualisation to explain the significance of data by placing it in a visual context. Patterns, trends and correlations that might go undetected in text-based data can be exposed and recognized easier with data visualisation.
Understanding comes through effective presentation of insights derived from reasoning over data. Our team are expert in knowing what visualisation strategy suits your data and the analytics use case.
We are also a strong advocate for Visual Analytics - the science of analytical reasoning facilitated by interactive visual interfaces.
Our team will apply visualisation techniques such as cluster or bubble charts to display classes generated through machine learning. Equally heat maps may be used to identify peaks and troughs in continuous data. For geographic data there are many techniques available that show spatial and temporal variations in information.
One of our strengths are dashboards which are an information management tool used to track KPIs, metrics, and other key data points relevant to a business, department, or specific process. Dashboards simplify complex data sets to provide users with at a glance awareness of current performance plus the ability to conduct analytics on the fly and ask ‘what if’ questions. Business dashboards allow decision makers to vet their assumptions and make better decisions in real time.